TWC Communication received Elizabeth Kassis and Bianca Costa Fabbri, representatives of Cerâmica Arte Brasil on 16 and 17, a São Paulo jewelry company, for a session of photos of the pieces and elaboration of the website. The agency was also responsible for reformulating the brand, inspired by Brazilian culture, which conveys femininity, sophistication and exclusivity.

The main differential of the brand is the use of ceramics as the main raw material, in addition to other elements of nature such as stones, wood beads, seeds, coconut shells, rami, sisal and buriti rope. Sustainability is the basis of the process, from the acquisition of native Brazilian materials to the insertion of communities in the construction of the pieces.

Cerâmica Arte Brasil involves clay handling, form preparation, surface and color treatment, and the control of burning in special furnaces in the work of creating ceramic pieces. Another detail is the attention to the softening and dyeing of the cords used in the assembly, as well as to the ennoerts of high temperature, of formulation and own manufacture. The brand’s products are specially elaborated and all made in an artisan way. The responsible designers develop an innovative research work on designing and assembling ceramic jewelry. The result is the exquisite creation of unique, beautiful and delicate pieces.

TWC Communication was chosen by Elizabeth and Bianca to develop the company’s visual identity through work done for other clients and broadcasted nationally. The distance in the implementation of the partnership does not influence the works that can be seen soon on the website of Cerâmica Arte Brasil.